Our U.S. digital audience
![3.Digital.1040×590](https://bluesparkllc.wpenginepowered.com/united-states/wp-content/uploads/sites/4/2019/05/3.Digital.1040x590-1.jpg)
Digital
7,200,000 |
Avg. Monthly Unique Visitors |
18,000,000 |
Avg. Monthly Page Views |
9,500,000 |
Avg. Monthly Visits |
![3.Newsletter.1040×590](https://bluesparkllc.wpenginepowered.com/united-states/wp-content/uploads/sites/4/2019/05/3.Newsletter.1040x590.jpg)
Newsletter
580,000 |
Active Subscribers |
21.03% |
Avg. Open Rate |
2.64% |
Avg. Click Through Rate |
Demographics
![](https://bluesparkllc.wpenginepowered.com/united-states/wp-content/uploads/sites/4/2019/05/3.Demographic.1420x800.jpg)
63% Female |
37% Male |
45 Median Age |
$110,490 Average HHI |
64% Parents |
68% College |
Food & Drink
3x more likely to be interested in all
|
3x more likely to advise others on restaurants/bars |
2x more likely to drink
|
![](https://bluesparkllc.wpenginepowered.com/united-states/wp-content/uploads/sites/4/2019/05/3.FoodAndDrink.1420x800.jpg)
Travel
![](https://bluesparkllc.wpenginepowered.com/united-states/wp-content/uploads/sites/4/2019/05/travel.jpg)
7x more likely to be
|
6x more likely to be interested in staying in hotels while traveling |
5x more likely to be
|
12x more likely to have taken 11+ domestic trips, past year
2x more likely to be a heavy international traveler
2x more likely to
be members of hotel rewards AND frequent flyer programs
Fun-seekers
3x more likely to
|
3x more likely to
|
3x more likely to see
|
![](https://bluesparkllc.wpenginepowered.com/united-states/wp-content/uploads/sites/4/2019/05/3.FunSeekers.1.1420x800.jpg)
2x more likely
to dine out often
2x more likely to go to museums/art galleries
2x more likely to
to go to bars/clubs often
Sources: Omniture Q4 2019; comScore November 2019 October 2019, Base: A18-49, HHI $100k+