Battle of the Burger
Client: Anheuser-Busch, Budweiser
The season-long celebration of summer eating was topped off with Battle of Burger -- Time Out’s tastiest event, attended by thousands of hungry city dwellers with one common goal: taste-testing their way through 10 meaty creations and washing down each bite with a bottomless supply of ice-cold beer.
The best burgers in New York City gathered to feed the hungry masses at LIC Landing including People’s Choice winner, Peter McManus, and Judge’s Choice winner, Harlem Shake. While scouring Time Out’s favorite patties, attendees also got to dig into wings from Hooters, fries from FryGuys, frozen snacks at the My/Mo Mochi™ Ice Cream Bar and refreshments from Brooklyn Crafted, Essentia Water, and Spindrift Sparkling Water. The party didn’t end there! When not going to town on burgers, guests played around in the “Say Cheese-Burger!” photo booth, took a chance on the Spin to Win Prize Wheel to score Time Out swag, and created a personalized koozie from presenting sponsor, Budweiser. It was one hell of a patty!